{"id":1486,"date":"2020-09-25T17:21:02","date_gmt":"2020-09-25T08:21:02","guid":{"rendered":"https:\/\/kimera.jp\/?post_type=blog&#038;p=1486"},"modified":"2023-06-06T16:06:15","modified_gmt":"2023-06-06T07:06:15","slug":"%e3%82%b5%e3%83%96%e3%82%b9%e3%82%af%e3%83%aa%e3%83%97%e3%82%b7%e3%83%a7%e3%83%b3%e3%83%93%e3%82%b8%e3%83%8d%e3%82%b9%e3%81%aearr%ef%bc%88%e5%b9%b4%e9%96%93%e7%b5%8c%e5%b8%b8%e5%8f%8e%e7%9b%8a","status":"publish","type":"blog","link":"https:\/\/kurojica.com\/invoice\/blog\/1486\/","title":{"rendered":"\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306e\u4e3b\u8981KPI\u306e\u4e00\u3064\u3001ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff09\u3068\u306f"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"538\" src=\"\/invoice\/wp-content\/uploads\/2020\/09\/arr_subscriptions-main-1024x538.png\" alt=\"\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306eARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff09\u3068\u306f\" class=\"wp-image-1487\" srcset=\"https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/arr_subscriptions-main-1024x538.png 1024w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/arr_subscriptions-main-300x158.png 300w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/arr_subscriptions-main-768x403.png 768w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/arr_subscriptions-main.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u3053\u3093\u306b\u3061\u306f\u3002<a href=\"\/invoice\/\" rel=\"noreferrer noopener\">\u300c\u30af\u30ed\u30b8\u30ab\u8acb\u6c42\u7ba1\u7406\u300d<\/a>\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u306e\u82b1\u7530\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306f\u3001\u4f1a\u54e1\u3067\u3042\u308b\u9867\u5ba2\u304b\u3089\u6708\u5358\u4f4d\u30fb\u5e74\u5951\u7d04\u7b49\u306e\u5b9a\u671f\u7684\u306a\u53ce\u76ca\u3092\u9577\u671f\u9593\u306b\u6e21\u3063\u3066\u7372\u5f97\u3059\u308b\u3053\u3068\u3092\u76ee\u6307\u3057\u3066\u3044\u307e\u3059\u3002ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff1aAnnual Recurring Revenue\uff09\u306f\u65e2\u5b58\u306e\u9867\u5ba2\u304b\u3089\u7d99\u7d9a\u7684\u306b\u5f97\u3089\u308c\u308b\u53ce\u76ca\u306e\u3046\u30611\u5e74\u9593\u5206\u3092\u8868\u3057\u307e\u3059\u3002<\/p>\n\n\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#ARRKPI1\">ARR\u306f\u4e3b\u8981KPI\u306e1\u3064<\/a><\/li><li><a href=\"#ARR\">ARR\u3068\u640d\u76ca\u8a08\u7b97\u66f8\u306e\u53ce\u76ca\u8a8d\u8b58<\/a><\/li><li><a href=\"#ARR-2\">ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff09\u304c\u76ee\u6307\u3059\u3053\u3068<\/a><\/li><li><a href=\"#ARR-3\">ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff09\u3068\u640d\u76ca\u8a08\u7b97\u66f8<\/a><\/li><li><a href=\"#ARR_Adobe\">ARR\u306e\u5b9f\u4f8b Adobe\u306e\u5834\u5408<\/a><ul><li><a href=\"#i\">\u53c2\u8003\u8cc7\u6599<\/a><\/li><\/ul><\/li><\/ul><\/div>\n\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"ARRKPI1\">ARR\u306f\u4e3b\u8981KPI\u306e1\u3064<\/span><\/h2>\n\n\n\n<p>ARR\u306f\u53ce\u76ca\u3092\u6e2c\u5b9a\u3059\u308b\u6307\u6a19\u3068\u3057\u3066\u6975\u3081\u3066\u91cd\u8981\u3067\u3001\u640d\u76ca\u8a08\u7b97\u66f8\u306e\u300c\u7dcf\u58f2\u4e0a\u9ad8\u300d\u306b\u76f8\u5f53\u3057\u307e\u3059\u3002ARR\u306f\u5e74\u5ea6\u6bd4\u8f03\u3092\u3059\u308b\u3053\u3068\u3067\u3001\u4e8b\u696d\u306e\u6210\u9577\u5ea6\u3092\u6e2c\u308b\u6307\u6a19\u306b\u3082\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>ARR\u306f\u307e\u305f\u3001\u4ed6\u306e\u4e3b\u8981KPI\u3067\u3042\u308b\u300c<a href=\"\/invoice\/blog\/1456\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u89e3\u7d04\u7387\uff08Churn\uff09<\/a>\u300d\u3001\u304a\u3088\u3073\u9867\u5ba2\u306e\u751f\u6daf\u53ce\u76ca\u306e\u6700\u5927\u5316\u300cLTV\uff08Life Time Value\uff09\u300d\u3068\u5bc6\u63a5\u306b\u95a2\u308f\u308a\u307e\u3059\u3002\u89e3\u7d04\u7387\u304c\u4f4e\u3051\u308c\u3070\u591a\u304f\u306e\u9867\u5ba2\u57fa\u76e4\u306e\u62e1\u5927\u3068\u53ce\u76ca\u5b89\u5b9a\u5316\u306b\u3064\u306a\u304c\u308a\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u304c\u9ad8\u304f\u306a\u308c\u3070\u6b21\u5e74\u5ea6\u4ee5\u964d\u306e\u5951\u7d04\u7d99\u7d9a\u3001\u66f4\u306a\u308b\u53ce\u76ca\u6a5f\u4f1a\u306b\u6075\u307e\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u307e\u308a\u9867\u5ba2\u306e\u751f\u6daf\u53ce\u76ca\u304c\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"\/invoice\/wp-content\/uploads\/2020\/09\/subscriptions_indicators-1024x1024.png\" alt=\"\u5bc6\u63a5\u306b\u95a2\u308f\u308b\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e3\u3064\u306e\u6307\u6a19\" class=\"wp-image-1488\" srcset=\"https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/subscriptions_indicators-1024x1024.png 1024w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/subscriptions_indicators-300x300.png 300w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/subscriptions_indicators-150x150.png 150w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/subscriptions_indicators-768x768.png 768w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/09\/subscriptions_indicators.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>\u5b9a\u671f\u53ce\u76ca\u3092\u524d\u63d0\u3068\u3057\u305fARR\u3067\u306f\u3001\u30a2\u30c3\u30d7\u30bb\u30eb\uff08\u3088\u308a\u9ad8\u4fa1\u306a\u5951\u7d04\u3078\u306e\u5207\u308a\u66ff\u3048\uff09\u3001\u30af\u30ed\u30b9\u30bb\u30eb\uff08\u4ed6\u306e\u30aa\u30d7\u30b7\u30e7\u30f3\u30d7\u30e9\u30f3\u306e\u8cfc\u5165\u306a\u3069\uff09\u304c\u3042\u308b\u3053\u3068\u3067ARR\u3092\u3088\u308a\u62bc\u3057\u4e0a\u3052\u308b\u52b9\u679c\u304c\u3042\u308a\u3001\u30c0\u30a6\u30f3\u30bb\u30eb\uff08\u5ec9\u4fa1\u5951\u7d04\u3078\u306e\u5207\u308a\u66ff\u3048\uff09\u306fARR\u3092\u62bc\u3057\u4e0b\u3052\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u671f\u4e2d\u306b\u9867\u5ba2\u306e\u89e3\u7d04\u304c\u76f8\u6b21\u3044\u3060\u3068\u3057\u3066\u3082\u65e2\u5b58\u9867\u5ba2\u3078\u306e\u30a2\u30c3\u30d7\u30bb\u30eb\u55b6\u696d\u7b49\u306b\u3088\u308a\u7d50\u679c\u3068\u3057\u3066ARR\u304c\u5411\u4e0a\u3059\u308b\u3088\u3046\u306b\u898b\u3048\u308b\u5834\u5408\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u7559\u610f\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"ARR\">ARR\u3068\u640d\u76ca\u8a08\u7b97\u66f8\u306e\u53ce\u76ca\u8a8d\u8b58<\/span><\/h2>\n\n\n\n<p>ARR\u306f\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u5951\u7d04\u9867\u5ba2\u304b\u3089\u3082\u305f\u3089\u3055\u308c\u308b1\u5e74\u9593\u306e\u53ce\u76ca\u3067\u3059\u306e\u3067\u3001\u4f8b\u3048\u3070\u3042\u308b\u9867\u5ba2A\u793e\u304c2\u5e74\u9593\u5951\u7d04\u3067\u7dcf\u984d48,000\u5186\u3092\u524d\u6255\u3044\u3068\u3057\u305f\u5834\u5408\u306eARR\u306f24,000\u5186\u3067\u3059\u3002\u9867\u5ba2B\u793e\u304c\u540c\u3058\u5951\u7d04\u309224\u56de\u6255\u3044\u3067\uff08\u6bce\u67082,000\u5186\u3067\uff09\u652f\u6255\u3063\u305f\u5834\u5408\u3067\u3082ARR\u306f24,000\u5186\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305f\u3060\u3057\u3001\u5b9f\u52d9\u4e0a\u591a\u304f\u306e\u5834\u5408\u306f\u7dcf\u5951\u7d04\u91d1\u984d\u3092\u65e5\u5272\u308a\u307e\u305f\u306f\u6708\u5272\u308a\u3092\u3057\u3066\u3001\u305d\u306e\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u671f\u9593\uff08\u5e74\u5ea6\u3054\u3068\uff09\u306b\u53ce\u76ca\u91d1\u984d\u3092\u5272\u308a\u5f53\u3066\u308b\u8a08\u7b97\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u4eee\u306bA\u793e\u304c2\u5e74\u9593\u306e\u5951\u7d04\u3092\u3057\u305f\u306e\u304c8\u6708\u3067\u3001\u30b5\u30fc\u30d3\u30b9\u63d0\u4f9b\u4f01\u696d\u306e\u6c7a\u7b97\u6708\u304c\u6bce\u5e7412\u6708\u306e\u5834\u5408\u306eARR\u306f\u3001\u521d\u5e74\u5ea6\uff088\u6708\u304b\u308912\u6708\u307e\u3067\u306e5\u304b\u6708\u9593\uff09\u306f10,000\u5186\u3001\u6b21\u5e74\u5ea6\u306f24,000\u5186\u3001\u6700\u7d42\u5e74\u5ea6\uff081\u6708\u304b\u30897\u6708\u307e\u3067\uff09\u306f14,000\u5186\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u306a\u304a\u3001\u6708\u5358\u4f4d\u306e\u30b5\u30fc\u30d3\u30b9\u5951\u7d04\u306e\u5834\u5408\u3001\u9867\u5ba2\u306f\u77ed\u671f\u9593\u3067\u5bb9\u6613\u306b\u89e3\u7d04\u3092\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\uff08\u4f8b\u3048\u3070\u5951\u7d04\u304b\u308930\u65e5\u5f8c\u306a\u3069\uff09\u3001ARR\u3088\u308a\u3082MRR\uff08Monthly Recurring Revenue\uff09\u304c\u7528\u3044\u3089\u308c\u307e\u3059\u3002\u305d\u306e\u5834\u5408ARR\u309212\u5206\u5272\u3059\u308b\u3053\u3068\u3067MRR\u3068\u3057\u3066\u898b\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"ARR-2\">ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff09\u304c\u76ee\u6307\u3059\u3053\u3068<\/span><\/h2>\n\n\n\n<p>\u9867\u5ba2\u306e\u7dad\u6301\u3068\u9867\u5ba2\u6bce\u306e\u53ce\u76ca\u6700\u5927\u5316\u304cARR\u306e\u76ee\u7684\u3067\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u306e\u305f\u3081\u306b\u306f\u3001\u9867\u5ba2\u306e\u6210\u9577\u3068\u3068\u3082\u306b\u3001\u63d0\u4f9b\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u8cea\u3082\u4fa1\u683c\u3082\u5909\u66f4\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p>Zuora\u306e\u5834\u5408\u306f\u3001\u9867\u5ba2\u306e\u30b5\u30fc\u30d3\u30b9\u6e80\u8db3\u5ea6\u3068\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e\u63d0\u4f9b\u4fa1\u683c\u3068\u306e\u76f8\u95a2\u3092\u56f3\u3067\u4f8b\u793a\u3057\u3066\u3044\u307e\u3059\u3002\u6709\u6599\u9867\u5ba2\uff08Active User\uff09\u306e\u3046\u3061\u3001\u5951\u7d04\u4fa1\u683c\u304c\u9ad8\u3044\u5834\u5408\u306b\u306f\u5229\u7528\u671f\u9593\u304c\u77ed\u304f\u306a\u308a\u3001\u63d0\u4f9b\u4fa1\u683c\u304c\u4f4e\u304f\u306a\u308b\u306b\u3064\u308c\u3066\u5229\u7528\u671f\u9593\u304c\u9577\u671f\u5316\u3057\u307e\u3059\u3002\u3069\u308c\u304f\u3089\u3044\u306e\u4fa1\u683c\u304c\u6700\u3082\u53ce\u76ca\u306e\u6700\u5927\u5316\u306b\u306a\u308b\u306e\u304b\u3092\u898b\u6975\u3081\u308b\u3053\u3068\u304c\u3068\u3066\u3082\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"ARR-3\">ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff09\u3068\u640d\u76ca\u8a08\u7b97\u66f8<\/span><\/h2>\n\n\n\n<p>\u300cSaaS\u5275\u696d\u8005\u5411\u3051\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u30ac\u30a4\u30c9\uff08Salesforce\uff09\u300d\u3067\u8aac\u660e\u3057\u3066\u3044\u308b\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306e\u640d\u76ca\u8a08\u7b97\u66f8\u304b\u3089ARR\u306e\u4f4d\u7f6e\u3065\u3051\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>\u307e\u305a\u3001\u9867\u5ba2\u306e\u7d99\u7d9a\u3092\u524d\u63d0\u3068\u3057\u305f\u300c\u5e74\u9593\u7d4c\u5e38\u5229\u76ca\uff08\u89e3\u7d04\u6570\u3092\u8003\u616e\u3057\u306a\u3044\u5834\u5408\u306e\u7dcf\u53ce\u76ca\uff09\u300d\u304b\u3089\u300c\u30c1\u30e3\u30fc\u30f3\uff08\u89e3\u7d04\u6570\u306b\u5fdc\u3058\u305f\u9038\u5931\u53ce\u76ca\u5206\uff09\u300d\u3092\u5dee\u5f15\u3044\u3066\u6b63\u5473\u306eARR\u3092\u8868\u793a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u305d\u3057\u3066\u6b63\u5473ARR\u304b\u3089\u5e74\u9593\u306e\u8cbb\u7528\u3092\u5dee\u3057\u5f15\u3044\u3066\u5f53\u671f\u306e\u7d14\u5229\u76ca\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u6b21\u306b\u3001\u6b63\u5473ARR\u306b\u5f53\u671f\u306e\u65b0\u898f\u9867\u5ba2\u304c\u3082\u305f\u3089\u3059\u7fcc\u671f\u306e\u671f\u5f85\u53ce\u76ca\u300c\u65b0ACV\u300d\u3092\u52a0\u7b97\u3057\u3001\u300c\u671f\u672bARR\u300d\u3092\u6c42\u3081\u3066\u3044\u307e\u3059\u3002\u300c\u671f\u672bARR\u300d\u306f\u518d\u3073\u7fcc\u671f\u306e\u640d\u76ca\u8a08\u7b97\u66f8\u306e\u300c\u5e74\u9593\u7d4c\u5e38\u5229\u76ca\u300d\u306b\u306a\u308a\u307e\u3059\u3002\u3053\u308c\u306b\u3088\u308a\u7fcc\u671f\u306e\u7dcf\u53ce\u76ca\u304c\u3044\u304f\u3089\u306b\u306a\u308b\u306e\u304b\u4e8b\u524d\u306b\u4e88\u6e2c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u3053\u306e\u640d\u76ca\u8a08\u7b97\u66f8\u3067\u306f\u307e\u305f\u3001ARR\u304c\u3069\u306e\u30b3\u30b9\u30c8\u306b\u4f7f\u308f\u308c\u3066\u3044\u308b\u306e\u304b\u3092\u660e\u78ba\u306b\u3057\u3066\u3044\u307e\u3059\u3002\u65e2\u5b58\u9867\u5ba2\u306e\u7dad\u6301\u30b3\u30b9\u30c8\u306f\u300c\u7d4c\u5e38\u5229\u76ca\u300d\u306e\u533a\u5206\u306b\u3001\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u30b3\u30b9\u30c8\u306f\u300c\u7d14\u5229\u76ca\u300d\u306e\u533a\u5206\u306b\u8868\u793a\u3055\u308c\u307e\u3059\u3002\u3069\u308c\u304f\u3089\u3044\u306e\u30b3\u30b9\u30c8\u3092\u914d\u5206\u3059\u308c\u3070\u3044\u3044\u304b\u306f\u300c\u6210\u9577\u52b9\u7387\u6027\u6307\u6a19\uff08GEI\uff09\u300d\u304c\u53c2\u8003\u306b\u306a\u308a\u3001\u300c\u65b0\u898f\u7372\u5f97\u30b3\u30b9\u30c8\uff08\u55b6\u696d\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u8cbb\uff09\u00f7\u65b0ACV\u300d\u304c1\u4ee5\u4e0b\u3067\u3042\u308c\u3070\u53ce\u76ca\u6027\u306e\u52b9\u7387\u6027\u304c\u9ad8\u3044\uff08\u5c11\u306a\u3044\u30b3\u30b9\u30c8\u3067\u3088\u308a\u9ad8\u3044\u53ce\u76ca\u3092\u7372\u5f97\uff09\u3001\u3068\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<p>ARR\u304c\u5b89\u5b9a\u7684\u306b\u7d14\u5229\u76ca\u3092\u3082\u305f\u3089\u3059\u898f\u6a21\u306b\u306a\u308b\u3068\u3001\u682a\u4e3b\u9084\u5143\u306e\u4e00\u74b0\u3067\u914d\u5f53\u306e\u5897\u52a0\u3084\u81ea\u5df1\u682a\u5f0f\u306e\u8cb7\u53d7\u3051\u7b49\u306b\u3088\u308a\u3001\u682a\u5f0f\u5e02\u5834\u306b\u304a\u3051\u308b\u4f01\u696d\u4fa1\u5024\u306e\u5411\u4e0a\u3092\u56f3\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n<p><figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"\/invoice\/wp-content\/uploads\/2020\/07\/subscription-income-statement-1024x1024.png\" alt=\"\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u306e\u640d\u76ca\u8a08\u7b97\u66f8\" class=\"wp-image-1274\" srcset=\"https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/07\/subscription-income-statement-1024x1024.png 1024w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/07\/subscription-income-statement-300x300.png 300w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/07\/subscription-income-statement-150x150.png 150w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/07\/subscription-income-statement-768x768.png 768w, https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/07\/subscription-income-statement.png 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption>\u51fa\u5178\uff1a<a href=\"https:\/\/www.salesforce.com\/jp\/solutions\/small-business-solutions\/resources\/SaaS-Startup-Founders-Guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">Salesforce\u3000\u300cSaaS\u5275\u696d\u8005\u5411\u3051\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u30ac\u30a4\u30c9\u300d<\/a><\/figcaption><\/figure><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span id=\"ARR_Adobe\">ARR\u306e\u5b9f\u4f8b Adobe\u306e\u5834\u5408<\/span><\/h2>\n\n\n\n<p>\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306e\u6210\u529f\u4f8b\u3068\u3057\u3066\u6709\u540d\u306aAdobe\u3092\u898b\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n<p>Adobe\u306fPhotoshop\uff08\u30d5\u30a9\u30c8\u30b7\u30e7\u30c3\u30d7\uff09\u3068Illustrator\uff08\u30a4\u30e9\u30b9\u30c8\u30ec\u30fc\u30bf\u30fc\uff09\u3092\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u3067\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002\u30b5\u30fc\u30d3\u30b9\u958b\u59cb\u304b\u3089\u308f\u305a\u304b3\u304b\u6708\u9593\u3067464,000\u4ef6\u3092\u7372\u5f97\u3001\u305d\u306e\u5f8c2,300,000\u4ef6\u306b\u307e\u3067\u62e1\u5927\uff08Zuora\u3088\u308a\u629c\u7c8b\uff09\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n<p>2018\u5e74\u306eAdobe MAX\u3067\u306f\u3001\u58f2\u308a\u5207\u308a\u578b\u306e\u30d1\u30c3\u30b1\u30fc\u30b8\u30bd\u30d5\u30c8\u6642\u4ee3\u306e\u30e6\u30fc\u30b6\u30fc\u6570\u304c\u6570\u767e\u4e07\u304b\u3089\u3001\u4eca\u3067\u306f\u6570\u5343\u4e07\u306e\u898f\u6a21\u306b\u306a\u3063\u305f\u3068\u8aac\u660e\u3057\u3066\u3044\u307e\u3059\uff08Business Insider\u3088\u308a\u629c\u7c8b\uff09\u3002<\/p>\n\n\n\n<p>2019FY\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u5165\u306f99.9\u5104\u30c9\u30eb\u3067\u5168\u58f2\u4e0a\u9ad8\u306e89\uff05\u3001\u524d\u5e74\u5ea6\u306e79.2\u61b6\u30c9\u30eb\u304b\u308926\uff05\u306e\u5897\u53ce\u3068\u306a\u308a\u307e\u3057\u305f\u3002\u3053\u306e\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u53ce\u5165\u3092\u30bb\u30b0\u30e1\u30f3\u30c8\u5225\u306b\u898b\u308b\u3068\u3001\u7279\u306b\u76ee\u7acb\u3064\u306e\u306fDigital Experience\u30bb\u30b0\u30e1\u30f3\u30c8\u306e\u4f38\u5f35\u3067\u30012018FY\u5f8c\u534a\u306b\u8cb7\u53ce\u3057\u305fMarketo\u793e\u3068Magento\u793e\u304c\u8ca2\u732e\u3057\u3066\u3044\u308b\u3053\u3068\u3067\u3059\u3002Adobe\u306f\u4e21\u793e\u306e\u8cb7\u53ce\u306b\u3088\u308a\u3001B2B\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u9818\u57df\u306e\u958b\u62d3\u3001E\u30b3\u30de\u30fc\u30b9\u5206\u91ce\u306e\u62e1\u5145\u306b\u3088\u308a\u69d8\u3005\u306a\u9867\u5ba2\u304c\u6c42\u3080\u30b5\u30fc\u30d3\u30b9\u3092\u5e45\u5e83\u304f\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067ARR\u306e\u6700\u5927\u5316\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"2048\" height=\"858\" decoding=\"async\" src=\"https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/11\/0_bX7ppvstKuZlsCUc.png\" alt=\"\u9867\u5ba2\u89e3\u7d04\u3068MRR\u89e3\u7d04\u306e\u30c1\u30e3\u30fc\u30c8\u306e\u4f8b\"\/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img width=\"2048\" height=\"841\" decoding=\"async\" src=\"https:\/\/kurojica.com\/invoice\/wp-content\/uploads\/2020\/11\/saas-mrr-growth-chart.png\" alt=\"\"\/><figcaption class=\"wp-element-caption\"><br>\u51fa\u5178\uff1a<a href=\"https:\/\/www.adobe.com\/content\/dam\/cc\/en\/investor-relations\/pdfs\/ADBE-10K-FY19-FINAL-CERTIFIED.pdf\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"https:\/\/www.adobe.com\/content\/dam\/cc\/en\/investor-relations\/pdfs\/ADBE-10K-FY19-FINAL-CERTIFIED.pdf\">Adobe Form 10K\uff082019FY\uff09<\/a><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\"><span id=\"i\">\u53c2\u8003\u8cc7\u6599<\/span><\/h3>\n\n\n\n<ul>\n<li>Zuora\u3000\u300c4 ESSENTIALS FOR PROPERLY CALCULATING ANNUAL RECURRING REVENUE\u300d<\/li>\n\n\n\n<li><a href=\"https:\/\/jp.zuora.com\/guides\/recurring-revenue-management-for-optimization\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"https:\/\/jp.zuora.com\/guides\/recurring-revenue-management-for-optimization\/\">Zuora\u3000\u300cRECURRING REVENUE MANAGEMENT FOR OPTIMIZATION: THE BASICS\u300d<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.businessinsider.jp\/post-189531\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"https:\/\/www.businessinsider.jp\/post-189531\">Business Insider<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff1aAnnual Recurring Revenue\uff09\u306f\u65e2\u5b58\u306e\u9867\u5ba2\u304b\u3089\u7d99\u7d9a\u7684\u306b\u5f97\u3089\u308c\u308b\u53ce\u76ca\u306e\u3046\u30611\u5e74\u9593\u5206\u3092\u8868\u3057\u307e\u3059\u3002\n\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30d3\u30b8\u30cd\u30b9\u306e\u4e3b\u8981KPI\u306e\u4e00\u3064\u3001ARR\uff08\u5e74\u9593\u7d4c\u5e38\u53ce\u76ca\uff09\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002","protected":false},"author":8,"featured_media":1487,"template":"","tags":[44,26,27],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/blog\/1486"}],"collection":[{"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/blog"}],"about":[{"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/types\/blog"}],"author":[{"embeddable":true,"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/users\/8"}],"version-history":[{"count":4,"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/blog\/1486\/revisions"}],"predecessor-version":[{"id":9559,"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/blog\/1486\/revisions\/9559"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/media\/1487"}],"wp:attachment":[{"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/media?parent=1486"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kurojica.com\/invoice\/wp-json\/wp\/v2\/tags?post=1486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}